WhatsApp CRM Pricing in India — What It Actually Costs
Most pricing guides for WhatsApp CRM tools in India leave out the second bill: Meta's conversation charges. Here's an honest breakdown of what you actually pay — the CRM subscription, the WhatsApp API costs, and how to figure out which plan fits your team.
Two separate costs most guides don't explain
When Indian SMBs search for "WhatsApp CRM pricing India" they're usually thinking about one cost. There are actually two — and they come from different companies:
Cost 1: The CRM itself
Paid to 3Sigma. Covers lead management, pipeline, calling, automation, reports and all CRM features. This is a flat per-user monthly or annual fee — no usage charges.
From ₹0 (free plan) to ~₹3,000/user/year
Cost 2: WhatsApp Business API
Paid to Meta (Facebook), not to 3Sigma. Meta charges per 24-hour conversation window. Rates vary by conversation type (user-initiated vs business-initiated) and by country. Check Meta's current pricing at their official Business Messaging pricing page.
Charged separately by Meta
Important: If you use WhatsApp Coexistence (connecting your existing WhatsApp Business App number instead of the official API), the WhatsApp conversation charges from Meta are lower or may not apply in the same way. Coexistence is the faster way for small businesses to start — no new number, no API setup.
3Sigma plan overview
Approximate pricing — see the pricing page for exact current rates and the full feature comparison.
Free
Start here — upgrade when you're ready.
- Lead management
- SIM-based calling & auto-logging
- WhatsApp Coexistence (limited)
- WhatsApp Business API
- WhatsApp broadcasts & sequences
- No-code chatbots
- Quotations & invoices
- Reporting & analytics
Premium+
Most popular for growing small sales teams.
- Lead management
- SIM-based calling & auto-logging
- WhatsApp Business API
- WhatsApp broadcasts & sequences
- No-code chatbots
- Quotations & invoices
- Reporting & analytics
- Automations
Ultimate
For teams that need the full platform.
- Everything in Premium+
- iOS app access
- Advanced reporting
- Priority support
- AI bot (Gemini / OpenAI)
- Email campaigns & automation
- Live field tracking
- Custom fields & customisation
Prices shown are approximate indicative figures. Visit the pricing page for exact current rates. WhatsApp API conversation charges from Meta are separate and not included above.
Calling: SIM-based means no per-minute cloud cost
Many CRMs and WhatsApp tools offer "calling" as an add-on that runs through cloud telephony — meaning you pay per minute on top of your subscription. 3Sigma's auto-dialer uses your own SIM card. There's no 3Sigma calling charge.
SIM-based auto-dialer — included
Calls go through your SIM on any Indian network. You pay only what you already pay your carrier — no extra per-minute charge from 3Sigma.
Quotations & invoices — included
Create quotes, convert to invoices and share on WhatsApp from the mobile app. No extra billing module needed.
See how calling works: call management · auto dialer CRM India
How to think about the total cost
For a small business with 3 salespeople, the monthly spend for a full WhatsApp CRM typically looks like:
| Cost item | Who charges | Notes |
|---|---|---|
| 3Sigma CRM (3 users, yearly plan) | 3Sigma | ~₹6,000/year (~₹500/month total). Exact price on pricing page. |
| WhatsApp Business API conversation fees | Meta | Depends on your conversation volume and type. Many small teams spend ₹200–₹1,000/month — but check Meta's pricing directly. |
| Calling (SIM-based auto-dialer) | Your carrier | No extra 3Sigma charge. Uses your existing SIM minutes or plan. |
| Cloud telephony (optional) | Acefone / CallerDesk | Only if you want a masked organisation number. Not required. |
All figures are approximate and for illustration. Actual prices depend on your plan, team size, conversation volume and current Meta rates. Visit the pricing page and Meta's Business Messaging pricing for current numbers.
Is there a truly free WhatsApp CRM?
3Sigma has a free plan that lets you manage leads and make calls (SIM-based) without paying. The catches to understand:
- Free CRM subscription: Lead management, calling and basic follow-up are free. No credit card required to start.
- WhatsApp API is not free: The official WhatsApp Business API (for broadcasts, shared inbox, chatbots) requires a paid 3Sigma plan. Meta also charges separately for conversations sent via the API.
- WhatsApp Coexistence is lighter on cost: Connecting your existing WhatsApp Business App number is available on lower-tier plans and avoids the full API conversation charges. It's the fastest way for small businesses to get started.
Full details on what the free plan covers: free WhatsApp CRM in India.
Pricing FAQs
How much does a WhatsApp CRM cost in India?
3Sigma CRM starts at around ₹1,000 per user per quarter (Premium+ plan, billed quarterly) or ₹2,000 per user per year. The Ultimate plan is around ₹1,500 per user per quarter or ₹3,000 per user per year. A free plan is available. See the pricing page for current rates, as plans can change.
Are WhatsApp conversation charges included in the CRM price?
No — WhatsApp Business API conversation charges are billed separately by Meta (not by 3Sigma). Meta charges per 24-hour conversation window, with different rates for user-initiated and business-initiated conversations. Check Meta's official Business Messaging pricing page for current rates, as they change periodically.
Is there a free WhatsApp CRM in India?
3Sigma has a free plan that lets you get started. Calling (SIM-based auto-dialer), lead management and basic follow-up features are available on the free tier. WhatsApp via the official Business API requires a paid plan, though WhatsApp Coexistence with your existing number may be available on certain plans.
Do I need to pay extra for calling features?
No. The SIM-based calling and auto-dialer use your own SIM card — there is no per-minute charge from 3Sigma. You pay your normal mobile plan. Cloud telephony via Acefone or CallerDesk is optional (for a masked organisation number) and has separate carrier charges.
Is there a long-term contract?
No. 3Sigma plans are available monthly, quarterly or yearly with no long-term commitment. You can start on the free trial, upgrade when you're ready and change plans as your team grows.
What is included in the free trial?
A 7-day free trial gives access to the paid features so you can test the full product — including WhatsApp, calling, pipeline, reports and automation — before committing to a plan.
How does 3Sigma compare to other WhatsApp CRM tools on price?
Most WhatsApp API platforms (AiSensy, Wati, Interakt) charge for broadcasts and chatbots but don't include calling, pipeline management or invoicing. 3Sigma includes all of those in the CRM price. When comparing, look at the total cost: CRM subscription + WhatsApp API conversation fees + any add-ons for calling or sales docs.
Can a solo salesperson use 3Sigma?
Yes. The per-user pricing means solo users pay for one user only. Many small business owners run 3Sigma solo as a personal sales CRM, then add team members as they grow.
See the current 3Sigma pricing
Start free. Upgrade as your team grows. No long-term contract, no hidden per-call charges from 3Sigma — just a CRM that runs your WhatsApp and calling from one app.
Or compare tools: best WhatsApp CRM in India · small business guide